Compliance
SMS review requests, legal in all 50 states.
Stello enforces federal TCPA and state-level SMS marketing rules on every send. Quiet hours, consent requirements, and state curfews are applied automatically based on the recipient's phone number. You do not have to know the rules for every state you service. Stello does.
Last reviewed: April 8, 2026
“Send window” is the permitted hours during which Stello will actually send SMS to a recipient in that state. Outside the window, sends are held until the next eligible time. When the recipient state and the merchant's own quiet hours differ, Stello takes whichever is stricter.
How Stello applies these rules
Every time your dashboard sends a review request, Stello maps the recipient's phone number to its home state via the NANPA area code registry, then applies whichever is stricter: your business quiet hours, or the destination state's curfew. If either blocks the send, Stello holds the message until the next eligible window and surfaces the reason in your dashboard.
Stello also captures Prior Express Written Consent (PEWC) before any marketing SMS goes out, per 47 CFR §64.1200(f)(9) and the state-level variants above. That capture is version-pinned and auditable, so if a TCPA claim ever lands, the defense record is already in place.
This page is not legal advice. Compliance is the responsibility of the sending business. Stello provides the infrastructure; consult an attorney if you have questions about your specific use case. If a state statute updates and this page hasn't, email support@usestello.com.